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SALES & MARKETING
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	The Problem With Marketing | By Conor Kenny Thursday 2 September 2010 | To quote a famous fellow Irishman (he’s famous, I’m Irish) George Bernard Shaw, playwright, once said; “The single biggest problem in communication is the illusion that it has taken place.” Marketing has never been so necessary. A changed landscape means the need for a new plan, a new marketing plan.
	French Hotel Industry Performances | July 2010 :: A sunny summer for the 4 and 3 star segments Thursday 2 September 2010 | In July, hotels in Paris, regional France and the Côte d’Azur demonstrated similar RevPAR tendencies: an increase of over 10% for 4 star hotels, a more modest progression for 3 star hotels and a stagnation for 2 star hotels.
	Understanding The Top 5 Travel Distribution Trends Thursday 2 September 2010 | Where is the travel sector headed? Which areas of distribution are going to see maximum growth? How is the whole travel planning, booking and in-destination process changing for the travellers? What is the role of technology and gadgets for additional sales channels and driving customer loyalty in the time to come?
	Hotels.com Guest Reviews Reveal Increase in Airport Hotel Popularity :: Hotels.com has revealed an increase in approval ratings for airport hotels Thursday 2 September 2010 | According to guest reviews collated by the accommodation provider, staying at an airport has gone from bleak to chic with the introduction of luxe amenities and convenient time and money saving services that rival more expensive city-centered hotels.
	On The Up And Up | Business Travel Buyers And Suppliers Project Rising Travel Volumes And Identify New Pressures From Upper Management For The Second Half Of 2010 Thursday 2 September 2010 | Airlines, hotels and car rental companies in the United States reported good to excellent recovery patterns as business travel hit an acceptable stride in the second quarter of 2010.
	Starwood Hotels & Resorts Launches Its First Application for BlackBerry Smartphones :: The SPG(R) App for BlackBerrySmartphonesAllows Guests to Book Stays, Access Their Accounts, Check Reservations, Get Directions and More Thursday 2 September 2010 | Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) and its award-winning Starwood Preferred Guest(R) program announce the launch of the SPG Appfor BlackBerry(R) smartphones. To celebrate the launch, SPG will give away 100,000 Starpoints(R) to two lucky members who download and log in to the new application by September 30, 2010.
	10 Annoying Hotel Room Designs | HotelChatter Thursday 2 September 2010 | We gush about a lot of the good things we find in hotel rooms--toiletries, bathrobes, free WiFi, books--but today we're taking a moment to talk about what really grinds our gears (and sometimes causes injury) when it comes to hotel room design.
	Customer Direct And Travel Tripper Team Up To Offer Best In Class Hotel Call Center Services Wednesday 1 September 2010 | Customer Direct, LLC and Travel Tripper, LLC have created a new, best of breed call center offering for hotels in North America. The solution leverages Travel Tripper’s leading booking engine technology and Customer Direct’s award winning call center solution.
	33 Tips For Effective Social Media Platforms | By Jeff Higley - HotelNewsNow.com Wednesday 1 September 2010 | OK, so I’m a dweeb. I admit I have trouble reading the first paragraph of this blog with a straight face. I also admit that I have a little bit of a social media phobia. It’s not the concept of it or the advantages of using it that I don’t get. No, my problem revolves around not being able to get my arms around it.
	Going Mobile | By Peter Yesawich Wednesday 1 September 2010 | Three out ten cell phones in use in the United States are now “smartphones” with Internet connectivity. And one of the most intriguing questions facing travel service marketers is how travelers are using these devices to plan, purchase and share information about both destinations and travel service suppliers.

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